people

• Mark Maddox
  Managing director

  Mark has a passion for launching and building digital content and marketing businesses. A career that began in publishing launching specialist music titles and an early interest in the internet led him to launch his first content website way back in 1995, then in 1999 he collaborated on the launch of an online global community of DJs which was a very early take on social networks! In 2000 he joined the digital industry full-time raising investment to launch the youth brand BurnitBlue.com which he went on to sell in 2002. He then went on to evolve Que Pasa into a truly multi-platform comms agency developing ground-breaking bespoke content properties for a roll-call of leading brands on mobile, web, video on demand and more recently across social media channels.

• Andy Crysell
  Planning and content director

  Co-founder of Go Crowd, Andy's experience in content and community comes in a kaleidoscopic set of colours. He's worked as a journalist and editor, covering music, style, film, technology, gaming, media and social change for numerous offline and online titles. He was editorial director of one of the earliest and most innovative lifestyle websites/online radio stations. His first agency, Ramp Industry, created breakthrough work in the fields of user generated content and online communities; and, when Ramp was acquired by creative agency St Luke's, he picked up the mantle there, sitting on their board for two years. He is also the owner of Crowd DNA, a research agency with great credentials in areas key to Go Crowd such as content development, cross platform effectiveness, word of mouth and social media.

• Kelvin Amos
  Client services

  Kelvin plays a lead role at Go Crowd in developing relations with clients both old and new, ensuring we deliver on objectives and maintain high levels of quality control at all times. Previously he worked in a number of agencies creating business development programmes from scratch across marketing, advertising and PR. In his spare time, he studies social science with the Open University, listens to lots of music and takes weekly Japanese lessons. When not stressing over his Kanji, he remains too keen on videogames and tries to visit his dad in Spain as often as he can, though not quite as often as he'd like.